Building a restaurant identity for the reality TV star, Mike Thalassitis.

Founded by reality TV star Mike Thalassitis and business partner Scott Neils, The Skillet aims to delight guests with a balanced mixture of industrial decor with high-end dining, targeted towards trendy food lovers and the Instagram conscious.

Responsive Logo Design

We designed a responsive logo set to work in a wide variety of places — from full-size use on menus, and bar-mats to the likes of a small social media icon. The idea was to create an identity system that would be clear and instantly recognisable across multiple platforms.

What the client said

“I have worked with Studio Innate on two separate projects now and could not recommend them highly enough. They completely understood my vision and came up with quality creative ideas for it. I put my trust in James to design the logo and branding for my new restaurant project and could not believe how good the finished ideas where. Thanks again!”

Mike Thalassitis
Founding Partner

The Skillet

Ready for growth?

Do you feel you’ve outgrown your existing brand and logo? Or perhaps your website is beginning to feel more like a glorified business card. If so, then you’ve gone through the stages of validating your company as most people do. Here’s the thing, a website or any form of design without a compelling brand strategy can give the wrong impression, and could negatively affect your business every day that it serves as the gateway for new customers.

If this sounds familiar, start by receiving actionable advice that you can start using right away by arranging a free consultation with us.

We look forward to welcoming you into our Newbury, Berkshire based design studio.

What to expect from a free consultation

We’ll take the time to learn about your ambitions or foreseeable pitfalls, enabling you to make the best decisions for you and your business. We will collaboratively define and build your brand to identify and promote the real potential for your company or product. Our strategic brand offering goes far beyond typical Graphic Design, Web Design, and Logo Design services. That’s why bringing us on board is always an investment, and never a cost. Start today by arranging a free consultation.

We’re here to help spread the right word about your business.

Next Steps

Receive free actionable advice that you can start using immediately.


Project Team

The Skillet

Loughton, Essex

Brand Identity Design
Merchandise Design
Web Design

James Collins

And all of our friends at The Skillet.

Learn more about Brand Identity Design and Web Design